How Can 3D Rendering Studios Improve Your Design Pitch

O-M-G, 2D art is so last decade ago – wouldn’t you agree? Well, I’m not saying it isn’t any good anymore but with recent advancements in art and animation, 2D layouts are definitely being left behind. You can practically see the shift everywhere.

For example, when was the last time Walt Disney released a 2D animated film? I think it was “Princess and The Frog” but that was several years back. While the animation was certainly great and I personally fell in-love with the story, I don’t think Disney made an effort to release another two-dimensional film again. Well, partly, it may be because they’ve bought Pixar Studios already and we all know that Pixar is well-known for its 3D films but it may also be because 3D is just becoming more popular in recent years. I can name so many thus far: Wreck-it-Ralph, Tangled, Frozen, and this coming November yet another Frozen movie is coming out. Read more about this here: https://www.vulture.com/2019/07/disney-animated-movies-what-happened-to-them.html. 

Another noticeable change is in video games. Recent releases of Xbox and PlayStation games are all 3D animated. Before, during our arcade years, two-dimensional games ruled the turf. Can you remember Sonic or Tekken? Those were classic fun. The graphics were simple and easy to understand but it did lack depth. Compared to today’s Grand Theft Auto 5 and Assassin’s Creed, 2D games fall way behind. Well, I wouldn’t really say they’re inferior but it’s more like time has moved on and it has chosen a different muse. Both two and three-dimensional art will always have their own charm and place in the world. But needless to say, 3D seems to be trendier in recent years. 

So, why am I talking about all this again? Well, here’s a thought: 

If everything’s going 3D, your rendered designs should be too!

That’s right; there’s no other way to face innovation than forward. If you want to keep up with the changing times, you have to be willing to embrace and invest in change. It’s a tough world out there full of even tougher competitors. If you really want to survive as an architect or interior designer out there, you should learn how to adapt with these changes and make them your own. Luckily, there are many 3D rendering firms and agencies that can help you enhance your designs and make them come to life. Check out the transformation in this video.

Here’s why you should consider presenting your visuals in 3D:

Making Accurate Dimensioning

When you work with 3-dimensional designs, it’s important to get the exact dimensions right. This is why 3D rendering can become quite a challenge for some people who are not well-versed in art or design. Without proper guidance and an eye for detail, one might struggle to bring the design down to reality – where it has its own quirks and imperfections! However, with 3D rendering software and applications available today, even beginners can learn how to make accurate dimensioning of their designs.

When it comes to calculating the accurate dimension, you can use additional tools to make the job easier. From a HOVER roofing calculator to a 3D measuring tool, there’s something for every artist and designer out there. So before you start your project, make sure you have the right tools at hand to get the most accurate dimensions possible.

Help Clients Gain A Whole New Perspective Of Your Design

Sometimes, it’s hard to appreciate a design when you can’t see the bigger picture. Some people also have difficulty adding texture to single or two-dimensional pictures. This makes it a challenge for them to appreciate and truly understand how a design can work. In Interior Design, for example, it’s hard to visualize a room complete with furniture and decals if you can only see a single perspective. When everything looks flat and bland, it isn’t at all appealing. But when you present your design with not just length and width but depth as well, your presentation instantly brims with life. And even people who are not well-versed with art come to appreciate your work.

The same thing goes with architectural pieces. It’s hard to visualize a design for a building or understand how the end product would look if you can only see one side of it – the superficial one. When everything looks flat and dead, the design cannot be appreciated in all its glory. Luckily, 3D rendered layouts provide artists with a solution to this problem. Moody 3D, a Vancouver 3D rendering studio for example, can help you create the most amazing design pitches. They can help your work become the best it can be. 

With 3D rendering, you can present your pitches in the best way possible. You can make any digital presentation come to life!  

Accentuate The Details Of Your Design Better With 3D Rendering   

You won’t believe just how much technology advanced in the digital art department. Artists, designers, and architects can literally make anything look real on paper. Nowadays, you can play with more details and even add a more realistic texture to your design. And this is all possible thanks to 3D rendering.

Are you worried about making your pitch to the big guys? Are you wondering whether your design is good enough? Well, maybe you’re only feeling that way because you never really went all out with your presentation. With 3D rendering, you can create something that looks all too real on paper. You can help clients grasp your concept even better by offering them a more realistic perspective of your design. Lastly, you can help contractors and foremen understand the kind of outcome you want for the project because they can see your design in your exact perspective.    

Make The Experience More Immersive With A 3D Rendered Visual

When art is really, really good, the experience of it becomes surreal. It’s as if you can’t even differentiate what’s real and what’s fake. It just eats you up or something. The whole experience becomes more engaging and immersive. This is exactly the kind of feeling 3D rendering can draw out from your audience. By presenting your work in 3D, you allow clients to live in your design even if it’s only for a moment. You make it worth their time, money, and effort. Also, you have a better shot at making them like your design even more if you give them a surreal experience with it.

Anyway, your presentations are your business. But take this as a friendly suggestion. If you really want your pitches to have winning impact, you should really give 3D rendering a try. It’s the latest and greatest advancement in the architecture and interior design industry. It has helped a lot of designers win over clients’ hearts to date and I’m pretty sure that it can help you win over yours.

An artist’s perspective is best expressed in 3D. Try it to believe it.