Turning Your Interior Design Blog Into a Full-Time Career

A recent survey suggests that 80% of interior design companies use blogging as part of their marketing strategy, according to Hubspot. However, making money as a design blogger is never an overnight success. It requires time and effort to discover the best methods. In fact, companies that blogged eleven times per month received 4 times more leads than those that published only 4-5 blog posts.

For successful interior designers, this type of work is a great place to share your thoughts, ideas, and inspirations. You may also find that running your own blog helps motivate and build the creative process, especially to explore ideas and concepts that you wouldn’t have tried otherwise. So, if you’re looking to turn your interior design blog into a full-time career, here’s what you should know.

Managing your Finance during Your Blog Transition

Starting a business can be costly, just as it would be to run your design blog online. A good credit score goes a long way to a brighter future, even without a full-time hourly job. That is why it is important to maintain a steady income as this can offset your investment in starting an interior design blog. So, if you plan to leave your full-time gig in the hopes of earning an income online, start slowly.

You can work part-time or as a freelance consultant on the side and share your skills with other interior design magazines. This will not only support your passion and pay the bills, but also keep you motivated to work on transitioning your career in interior design.

Expanding Your Media Kit

In the world of interior design, the possibilities of earning a profit are endless. Put a media kit together explaining what your business site is all about, the number of page views you receive, and what types of advertisements you can host. You can send this to prospective companies and brands that may be keen on being mentioned in your blogs. From sofas to curtains, you’ll never run out of potential sponsors, advertisements, and affiliate programs to include on your blog. These include:

• Affiliate marketing – when you place an affiliate link in a blog post, viewers will click on your link and purchase the product.
• Blog sponsorships – paid posts with advertisements to be written in exchange for profit. This could be a sponsored review, guest blog post, advertisement within a newsletter, a sidebar link, and so on.
• Create your product – offering products or services you could create and sell on your websites, such as a course, book, online advice, and more
• Display advertisements – when you place a sponsored advertisement in the sidebar, below the header image, blog post, or any other location on the blog to gain views. The more traffic, the more profit you receive.

Bottom line: the higher the traffic, the more likely they are to agree. So, if you have a particular achievement or a popular post, make sure to share those stats. Make sure to create unique content as a method to share your passion and to inform others.