If you started your own interior design business, one of the things you need to learn is successful delegation. Otherwise you will end up doing some robotic tasks instead of focusing on growing your business and the fun part – design itself.
Why is it so difficult to delegate? These are usually the most frequent reasons:
One of the most common misconceptions: “It is too early for me to delegate – I will reach certain level and then will start to do that”.
In fact it is never too early to delegate and in order to successfully grow your interior design business you need to start doing that from the beginning.
Several interior designers that I asked named these tasks that they would love to delegate:
And here are the tasks they don’t want to delegate:
Before we jump to the algorithm of successful delegation, let’s see what it can give us and why do we need it:
Above is a simple algorithm which you can apply whenever you need to delegate any task. Let’s have a look at it in detail:
S – is it specific?
M – measurable? (e.g. you delegating Social media management, so you can measure the amount of new subscribers)
A – achievable?
R – relevant? is it aligned with your goals and strategy?
T – time-based (e.g. renderings need to be done within 3 working days)
The best option, of course, if you executor is experience and motivated. However you could still work in a teaching or convincing mode. And at all means I recommend you to avoid directive method, since you will waste lots of your time and energy without getting proper results.
I hope this was useful and if you haven’t read my Marketing for Interior Designers eBook, check it out – it is full of practical and effective tools to grow your interior design business: